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Expanding company builds eight new prototype, luxury fitness facilities in Texas


LifeTime Fitness

Life Time Fitness

Life Time Fitness, based in Eden Prairie, Minn., is one of the nation’s fastest growing health and fitness companies, operating more than 30 state-of-the-art fitness centers in eight states.

Challenges

  • Research sites for expansion in three Texas metro areas: Dallas, Houston and San Antonio.
  • Select sites that fit Life Time’s need for a 100,000- to 200,000-sq.-ft. building and fall within the company’s targeted demographic profile.

Solutions

  • Through the ChainLinks Retail Advisors network, NorthMarq’s Retail Team partnered with a team of qualified, Texas-based retail specialists to fulfill Life Time’s site selection needs.
  • NorthMarq presented Life Time with the demographic mapping, market and site-specific information in a complete package to aid in the decision-making process.
  • Life Time Fitness opened eight new luxury fitness spa/resorts in Texas, five in 2004 and three in 2005.